How Much Money Do Bloggers Make Per 1,000 Views? (Realistic Breakdown)

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Blonde woman wearing glasses and a white shirt, holding a tablet. The image shows the word "MONETIZATION" besides her.

If you’re Googling this, you’re probably in one of two situations:

  1. You want to start a blog but have no idea if the money is “real.”
  2. You already have a blog, you’re getting traffic, and now you’re like… “Okay but where’s my money???”

Either way — welcome. Let’s demystify the elusive “per-1,000-views income” bloggers love to whisper about.

And because I’m allergic to fake numbers, you’re getting the realistic breakdown, not the “I make $436 per 1K views from my inspirational cat quotes blog” energy. 🙃

First: Let’s Get Something Straight — There Is No Universal RPM

RPM = Revenue Per Thousand Views.

Every blogger has a different RPM based on:

  • Niche
  • Monetization mix
  • Country of their audience
  • Whether they’re using ads, affiliates, or selling their own products
  • Whether they’re writing helpful content or… fluff

So skip the TikTok gurus yelling “Bloggers make $50 per 1,000 views!!”

Real bloggers know:
RPM = vibes + strategy + niche + monetization maturity.

Now let’s break it down by income stream so you can estimate your own.


💰 1. Display Ads RPM (≈ $2–$50 per 1,000 views)

Yes, the range is THAT chaotic lol.

Typical RPM by (a few) niche:

  • Food, lifestyle, parenting: $10–$30
  • Tech, finance: $20–$50+
  • Crafts, travel, general interest: $5–$20
  • Low-intent niches: $2–$8

Ad network differences:

  • Ezoic: $5–$18
  • Mediavine: $15–$40
  • Raptive (AdThrive): $20–$50

If your traffic is mostly from the U.S., your RPM shoots up.
If it’s mostly from India, Brazil, or the Philippines, your RPM drops.

Simple.


💸 2. Affiliate RPM (≈ $5–$300 per 1,000 views)

This is where things get spicy.

Your affiliate income per 1K views depends entirely on:

  • The price of the product you’re promoting
  • The commission rate
  • How buyer-intent the article is

For example:

  • A “Best budgeting apps” post → $100+ RPM
  • A “Gift ideas under $20” post → $15–$30 RPM
  • A “How to clean sneakers” post → $5–$10 RPM

Affiliate RPM is typically MUCH higher than ads, but it varies wildly post-to-post. Not to mention that the affiliate programs you choose to work with (depending on niche availability) as a beginner play a huge role in your blogging RPM per 1,000 views as well.

Some posts won’t make a cent.
Some will become your rent money.



💰 3. Digital Product RPM (≈ $50–$500+ per 1,000 views)

This is peak Blogger Enlightenment.

If you sell:

  • Printables
  • Templates
  • Mini-courses
  • Ebooks
  • Checklists
  • Workshops
  • Systems or bundles

…and your blog funnels traffic into those offers?

Your RPM becomes ridiculous (in a good way).

Even with a small blog, a $20–$40 product can generate $200–$500 per 1,000 targeted views if your content is aligned with your offer.

Example:

  • 1,000 readers on a problem-solving post
  • 1–3% converts into a $27 product
  • BAM: $270–$810 RPM
  • Add upsells → $1000+ RPM
  • Add email sequences → $1200+ RPM

This is why bloggers who quit their jobs aren’t doing it solely from running ads alone — diversifying your monetization strategies is the smartest way to monetize a blog faster.


🎯 4. Sponsored Posts RPM (≈ $50–$500 per 1K views, depending on niche)

Brands don’t care about your total RPM — they care about:

  • Your audience
  • Your authority
  • Your topic
  • Your SEO strength
  • Your social reach (sometimes)

But if you spread your sponsorship earnings across your traffic, it works out to something like $50–$500 per 1,000 views.

Most bloggers don’t treat sponsored posts as an RPM driver…
But if you’re monetizing everything else, it adds a nice cherry on top.


🧮 So… What’s the Average Blogger RPM?

Across most niches, most monetization mixes:

➡️ Average blogger makes $5–$25 per 1,000 views.

BUT…

  • New bloggers: $0–$5 RPM
  • Intermediate bloggers: $10–$40
  • Bloggers with great affiliate alignment: $25–$100+
  • Bloggers with digital products: $50–$500+

And if you combine all four monetization types?

You get the most reliable, stable, “I can quit my job now” RPM.


📌 Example: What RPM Looks Like in the Real World

Imagine a blog that gets 50,000 monthly page views.

A realistic monetization mix breakdown:

  • Ads: RPM $18 → $900/month
  • Affiliates: RPM $30 → $1,500/month
  • Digital products: RPM $70 → $3,500/month

➡️ Combined RPM: $118 per 1,000 views
➡️ Total monthly income: ≈ $5,900

This is NOT a hypothetical “guru number.”
This is what many smallish to mid-size blogs (50K–150K/month) actually make when they monetize effectively.

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🧠 How to Increase Your RPM (Fast)

Because yes — you CAN influence your earnings.

1. Increase your affiliate intent

Write posts like:

  • “Best ___ for ___”
  • “___ vs ___”
  • “___ review (2026)”

These convert WAY better than tutorials or lifestyle content.

2. Add a digital product

Even a simple one — a $9 guide, checklist, or template — boosts RPM dramatically.

3. Switch to Mediavine or Raptive when eligible

These networks are RPM magic.

4. Improve internal linking

Your money pages need traffic.
Google won’t always send it — but YOU can.

5. Fix your niche alignment

If your blog is a chaotic mix of topics…
Your RPM will always be chaotic, too.

Ready to start a blog?

Get reliable web hosting with WordPress pre-installed with DreamHost — for only $2.99/mo!

No hidden fees.

And you get a free domain name on yearly plans 😎

FAQ

How much is 1,000 views worth on a blog?

Anywhere from $2 to over $100 depending on your niche and monetization strategy. New bloggers often make $0–$5 per 1K views, while blogs using ads, affiliates, and digital products together can easily exceed $50–$100+.

What is a good RPM for bloggers?

A solid RPM is anything above $20. Under $10 is normal for beginners. Blogs with strong affiliate intent or digital products can reach $50–$200+ RPM.

Why do my blog earnings vary so much?

Because different posts attract different types of readers. A buyer-intent post can earn 10–20x more than a general tutorial. RPM also varies by niche, country, seasonality, ad network, and which monetization streams you use.

How do bloggers increase their RPM?

Focus on buyer-intent content, promote high-quality affiliate offers, create a simple digital product, improve internal linking to money pages, and upgrade to a premium ad network like Mediavine or Raptive when eligible.


Final Thoughts

Bloggers don’t earn a flat “$X per 1,000 views.”
You earn based on strategy — not luck.

If you want the short version:

➡️ Ads = baseline money
➡️ Affiliates = bigger money
➡️ Digital products = life-changing money
➡️ Combined monetization = the real career path

Now go optimize that RPM! 😉

Now that you understand monetization, your next step is learning how to optimize your existing content and boost your rankings:

→ SEO for Beginners: How to Optimize Blog Posts (Without Overthinking It)

Don’t miss this critical next step in your Blogging Journey!

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